Fashion Week Success and the role of the Fashion Incubator I’ve often wondered what benefits could be made to a designer by their participation in a fashion incubator. Quite frankly, I myself have toyed with the idea of starting one in Santa Fe. As an ex-stockbroker, I am familiar with business incubators and have watched many businesses grow from incubator to a full-fledge business. As one of the Executive Producers for Santa Fe Fashion Week, I understand what is that we hope to achieve and the steps it takes to get there. Often, I have found that the expectations of designers who are new to the scene are not congruent to the reality of what a Fashion Week is and does. What a Fashion Week Is A Fashion Week is a springboard to success. We create the event and provide the venue. We generate and manage the huge amount…